In September 2007, I wrote a post about The Cheap Gourmet Blog being syndicated by one of the industry-leaders, 1800Blogger.com. My association with FoodandWineBlog.net has been extremely rewarding. Not only have I obtained additional traffic and tremendous exposure via their network, I have also developed a wonderful business relationship with the founder and CEO, Ken Maciora.
Earlier today, I received an email from Ken requesting my permission to submit a press release featuring my mom's Beef Pot Roast with Burgundy Wine Sauce, which was posted only yesterday! Upon receipt of my approval (afterall, who wouldn't be thrilled to have a press release submitted!), the PR showed up on the home page of Trans World News.
I was on the phone with my mom so fast that I think I short-circuited the system. As you may recall, mom was a bit hesitant to share her secret beef pot roast recipe. Not that she's greedy, it's just that this particular recipe is one of her personal creations and is considered a prize possession.
Mom was pleasantly surprised to hear her beef pot roast recipe was such a hit. But, even more touching was the pride I heard in her voice when she heard what the press release said. And, I quote...
"Food and Wine Blog, a blog owned by 1800blogger, announced that The Cheap Gourmet has published a new recipe for Crockpot Beef Pot Roast with a burgundy wine gravy . Kathy Browning, the editor of The Cheap Gourmet, is one of the most insightful bloggers in the food category in the world. Her recipes are creative, simple, and most importantly delicious. Her blog posts always contain a personal touch so that you feel you’re getting personal instruction from someone who can improve your culinary instincts."
I've been involved in internet marketing for 8 years and freelance writing for 2 years. Mom has watched me struggle to make it big in the online world. She knows how hard I have worked to establish The Cheap Gourmet blog and share our family's passion for food. To her, this press release was just as important as if The Cheap Gourmet had been featured on Good Morning America or Oprah.
I think every blogger longs for good press and most work very hard to achieve some level of fame. It makes me feel all warm and fuzzy inside to know that others are benefiting from the content, enjoy the recipes and take advantage of the merchandise offers.
A big thank you to 1800Blogger.com, FoodandWineBlog.net and my MOM for teaching me how to cook!